UFC CEO compares Reebok fines to propagandize detention: ‘It’s not that hard. Tuck your shirt in’
January 25, 2016 - School Uniform
To contend that a Reebok partnership has been a work-in-progress is a confidant understatement.
After spending months convincing pundits, fans, and a fighters themselves to trust in a UFC’s $70 million partnership with a attire brand, a routine has been unpleasant and dear to those combatants involved. Not usually did a understanding extent a sponsorship options for many gifted fighters, that in spin decreased their altogether income, a UFC’s disciplinary actions have caused an wholly new stir.
The graduation fined 3 important fighters a commission of their pristine for non-compliance with a Reebok policy. Former pretension challenger Donald Cerrone was fined some-more than $5000 while champ Rafael dos Anjos was dealt a $10,000 fine. Nate Diaz a third warrior fined.
UFC CEO Lorenzo Fertitta compared a understanding to propagandize uniform and explained that when students don’t approve with a uniform policy, they are punished.
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“I consider it’s not satisfactory for fighters not to approve with a outfitting policy,” Fertitta told the Boston Herald (h/t MMAFighting). “It’s a very, really tiny minority of athletes that haven’t complied so far. It’s like when we went to school, we know? Some people get apprehension for being out of uniform. It’s not that hard. Tuck your shirt in.”